I've never been much of a fan of Hello Kitty, yep, never in the past 20 years of my boring average life. But even I notice how much work Sanrio has been doing involving Hello Kitty's 35th birthday, I practically see and hear whispers of hello Kitty mania everywhere and what made me sit up and take notice was the fact that an online fashion mall, Zozo Town and Hello Kitty have collaborated to produce about 70 different items from 20 different brands, offering a dazzling array of clothing, bags, jewellry and accesories for men, women and not forgetting, children. Of course, this amazing feat is found in the one and only Hello Kitty-crazed land of Japan.
The brands that are involved in this collaboration project are, Beauty & Youth, MackDaddy, GDC, Devilock, Glamb, Stussy, Another Edition, SecretBase, SiFury, Whiz, Isbit Guardian, Malko Malka, Nana Nadesico, Candy Stripper, Rehacer, Atmos, KariAng, Swati, Siera Leone, Vadret Tello, Smaddy, DoArat and Crystal Ball.
Considering their Limited Edition status and the products are from extremely popular Japanese and inetrnaitonal brands, plus the fact that they are Hello Kitty items, these products are probably gonna sell out fast. So if your a Kitty fan, better grab your hands on them fast!
Check out all the various items available at http://zozo.jp/_news/4096/4096.html?kid=16156
Information and images from http://tokyofashion.com/hello-kitty-35-20-brands-70-limited-edition-items/